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Overwolf Announces Investment in SynCity

The mafia metaverse built on BSC is also exploring an integration with Overwolf's platform in a bid to onboard 25 million gamers.

User-Generated Content Combined With PlayToEarn

The Binance Smart Chain-based metaverse, SynCity, has received an investment from Overwolf, the user-generated content creation and distribution platform.

The investment announcement was made on January 7 on Twitter, and it was also revealed that the creators of SynCity are exploring integration with Overwolf’s platform. The collaboration will allow content creators and game creators to monetize their user-generated content (UGC) so that this content can contribute to the game’s overall economy. Overwolf recently raised $75 million on Nov. 17 in an attempt to jumpstart community modding for games.

“Successful social platforms and metaverse projects must let creators generate content for friends, clients, and other ecosystem participants. As a result, metaverse gaming continues to gain momentum and evolve, with a strong focus on social networking. As a result, producers and creators of user-generated NFTs and content can forge their own experiences for the entire community to benefit from. We are thrilled to explore what UGC could look like in-game with Overwolf, the creators of the leading UGC as a service platform,” explained Roy Liu, the co-founder of SynCity, in a statement to Rachel Kaser of VentureBeat.
“Overwolf believes the future of games is in user-generated content (UGC), and part of that future lies with enabling creators to build services with and around NFTs. We are excited to invest in such an experienced team of game developers. SYN CITY’s commitment to UGC both in-game and on-chain by introducing a unique in-game governance feature called Mafia-as-a-DAO (MaaD) is a very exciting development in the P2E space” added Shahar Sorek, the Chief Marketing Officer (CMO) at Overwolf.

As previously reported by BSC News, SynCity appointed the Grammy-nominated American rapper, Swae Lee, as the CEO on Dec. 20 to oversee the day-to-day operations of the project through entertainment marketing, music, NFTs, eSports, music technology software, and even build celebrated partnerships in the sports industry. 

What is SynCity?

SynCity is the first mafia metaverse game and is built on the Binance Smart Chain (BSC). The game has introduced the concept of the MAFIA-as-a-DAO (MaaD) that allows participants to either form a mafia or syndicate to PlayToEarn. SynCity has raised over $8 million to date from several investors, including Twitch co-founder Justin Kan, Zynga China’s co-founder Robin Chan’s Goat Capital, A&T Capital, Animica Brands, amongst others. 

Find more about SynCity here:

Website | Twitter | Telegram | Discord

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