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Floki Begins Massive Marketing Push in London

Floki's marketing campaign takes off in London, but the team is cautious after a recent brush with regulators.

The Memecoin Campaign

Popular memecoin Floki started its marketing campaign on April 25 by strategically placing its advertisements on London buses and the London Underground to capitalize on maximum visibility through the city’s public transportation system. 

Floki will target 100 buses and 203 strategic locations in the London Underground with its new campaign in London. After being challenged by the UK's Advertising Standards Authority (ASA) earlier, Floki aims to emphasize its ecosystem with its new tagline: "Floki doesn't do politics, we do ecosystems." 

Floki's advertisement was flagged last December by ASA, who found that the advert exploited consumers' fear of missing out with its tagline, "Missed Doge, Get Floki." Moreover, the last time Floki ran a marketing campaign in early March, they were again challenged by the the ASA. This time Floki's tagline focuses on its community and platform, which is less controversial. 

Source: Floki aims to shift the focus to its ecosystem with its new tagline that reads, ‘Floki doesn’t do politics, we do ecosystem.

ByBit Spot Listing

Floki's aggressive advertising campaign coincides with a poll conducted by ByBit on the company's token listing. ByBit is a cryptocurrency exchange platform with more than 5 million registered users. 

Source: ByBit is allowing its community to decide on the platform’s next spot listing through a poll 

A successful spot listing on ByBit will give Floki a bridge to tap into new liquidity as users on the ByBit platform can now purchase and sell the $FLOKI token. 

What is Floki:

Floki began with a tweet from Elon Musk. When the billionaire announced he would name his Shiba Inu puppy Floki, it created a deluge of ‘Floki’ dogcoins. The most successful of these is Floki. Floki is currently the third most popular meme token on the market behind Dogecoin and Shiba Inu. It is backed by a community of committed enthusiasts and a strong marketing campaign.

Where else to find out about Floki:

Website | Twitter | Telegram | Discord

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