BNB
by BSC News
March 20, 2023
Floki will tap into the league’s massive following and increase its visibility to millions of users.
Floki has partnered with the Kings League Infojobs to increase its visibility to millions of users. The collaboration is a strategic marketing campaign to promote the Floki brand to numerous users.
Kings League Infojobs is a lucrative tournament in the world of sports. It is an impressive Spanish seven-a-side football tournament featuring twelve teams established in 2022 by Barcelona legend Gerard Pique, associated with other notable superstars and internet streamers.
The first season began on January 1, 2023, and has recorded up to 25 million match-day views across Twitch, TikTok, and YouTube. Floki will tap into the league’s massive followings comprising streamers and a huge fan base of popular superstars, including Kun Aguero and Iker Casillas. According to Floki’s announcement, the superstars are “Presidents” who stream their games with their large followers for more exposure.
Floki will become part of the ongoing season for the semifinals and final of the winter split playoffs, or the Final Four event. The event will occur at Barcelona’s home ground, Spotify Camp Nou, on March 26.
The next and second season will commence on May 7 and will feature LED advertising around the pitch of every match, promoting the Floki brand to millions of users worldwide. Also, Floki assets will be displayed online across the league’s streaming channels.
BSC News recommends reading the Floki Medium publication on March 17 for more information about the tournament and partnership.
Floki Inu began with a tweet from Elon Musk. When the billionaire announced he would name his Shiba Inu puppy Floki, it created a deluge of ‘Floki’ dogcoins. The most successful of these is Floki Inu. Floki Inu is currently the market's third most popular meme token, behind Dogecoin and Shiba Inu. It is backed by a community of committed enthusiasts and a strong marketing campaign.
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